M lifestyle  ARCHIVED EDITION OF M LIFESTYLE    Volume 4 · Issue 1
M lifestyle
ARCHIVED EDITION

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New Koi in Town
Style
Nightlife
Sean Combs
Sake in Las Vegas
Jewel Box
Chef
Back-of-House
Real Estate
Action
Family
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  To The Nines — Sean Combs - page 3  
 
To The Nines Sean Combs
   
Story by Melinda Newman

Q: When it came time to launch this collection, what lessons did you take from launching your men’s collections?

A: One of the things that made the men’s line successful was starting off tight and focused. I used that same approach in this line and was extremely involved in every level of development to design pieces that represented my aesthetic. It doesn’t work if you lose focus and try to be all things to everybody, that’s not design.

Q: Who are your favorite designers?

A: Zac Posen, Tom Ford, Oscar de la Renta, and Ralph Lauren.

Q: Sean John has had success very quickly, including winning Menswear Design at the Urban Fashion Awards in 2002. What makes a good design line?

A: It has to be new and unexplored, yet classic and timeless. Classic with a fresh twist. It needs to represent a lifestyle or an ideology and the line should have a cohesive point of view. It has to be irresistible, where a person feels that they have to have it. The collection can’t be afraid to push the envelope. It’s a balance where the line has to be new and fresh, but maintain an innovative integrity that stays true to the roots of the line.

Q: You are co-executive producer with Russell Simmons on “Run’s House.” The MTV series follows Reverend Run from Run-DMC. You’ve also started another season of “Making the Band” for MTV. How do you keep the series fresh when there have been so many imitators?

A: “Making the Band” is the real deal. You see the ups and downs, the successes and failures of this business. I think that’s why audiences respond to it.

Q: You’ve spent a lot of time in Vegas exploring its nightlife. What kind of vibe do you look for in a club?

A: The vibe has to be sexy and the music has gotta be on fire.

 
     
 
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